Public Affairs Manager – Blogger Outreach
Posted December 20, 2013
|Offered By||National Trust for Historic Preservation |
Washington, DC , *United States
The Manager of Public Affairs for Blogger Outreach leads the National Trust’s blogger outreach strategy with local and national blogs, pitching story ideas and building relationships for content-sharing, advocacy, and promotion of the Trust’s blog. This position is responsible for ensuring the National Trust’s programs, campaigns and priorities, specifically around our National Treasures work, is communicated to the local preservationist community and coordinated with our e-advocacy. Under the direction of the Associate Director of Social Media Strategy, the Manager of Public Affairs for Blogger Outreach assists with monitoring and managing social media channels including, Facebook, Twitter, Pintrest and Instagram. Additionally, the Manager of Public Affairs will support traditional media outreach efforts to our top 25 media targets and write and edit press materials.
- Manage outreach to bloggers across the country to reach local preservationists and promote the campaigns of the Trust including establishing content sharing relationships.
- Monitor and manage Trust social channels under the direction of Associate Director of Social Media
- Write and edit press releases and pitch story ideas to traditional and online media
- Support National Treasures work, particularly building visibility of this campaign within the Latino community.
- Use Radian 6 and other online media tracking services as needed to provide general and/or project-level statistics and analysis.
- Participate actively as a brand ambassador for the National Trust on personal social channels.
- Six -Eight years of experience working in communications and public affairs setting for a nonprofit or a PR agency
- Demonstrated success with cultivating bloggers and journalists and placing stories
- Comfortable with navigating the online/social media world
- Experience in outreach to culturally and ethnically diverse audiences, constituents and partners, particularly within the Latino community.
- Strong writing, communications and interpersonal skills
- Experience managing multiple projects and meeting time sensitive deadlines
- Experience in working in cross functional teams
- Ability to think creatively and manage projects
- Undergraduate degree in journalism, communications, public affairs or related discipline
- Ability to speak, read and write in Spanish is strongly preferred
How to Apply
To apply, please include a cover letter in the body of a message and email your resume as a Word, PDF or Text document to 156794-CSemail@example.com.
The National Trust for Historic Preservation an equal opportunity organization and does not discriminate on the basis of race, color, religion, national origin, sex, age, sexual orientation, veteran status, or disability. The National Trust for Historic Preservation actively seeks opportunities to include members of these groups in its programs and activities.