Welcome to your new Main Street.

Over the past 35 years, the National Main Street Center has led the development of a national network of over 2,000 historic downtowns and neighborhood commercial districts: Main Street America™. The people who make up Main Street America are passionate advocates, dedicated volunteers, influential stakeholders, and community organizers who work every day to turn the tide in their communities—catalyzing reinvestment, creating jobs, and fostering pride of place.

Recently, we unveiled some exciting changes that will impact the way we—the Main Street movement—do our work, talk about our cause, and position ourselves within the community revitalization field. We encourage you to take a look at our refreshed Main Street Approach, our new look, and get to know our network.

Have questions about these changes? See our FAQ page.

Main Street America is a program of the National Main Street Center. Learn more about the Center here.

Not a member yet? Learn more and join today.

Small Business Saturday®

November 28th marks the sixth annual Small Business Saturday, a day to support the local businesses that create jobs, boost the economy and preserve neighborhoods around the country. Small Business Saturday was created in 2010 in response to small business owners’ most pressing need: more customers.

Learn more about Small Business Saturday and how to become a Neighborhood Champion at

2016 Main Street Now Conference

Mark your calendars for Main Street Now, a conference of the National Main Street Center, in Milwaukee, Wisconsin, May 23-25, 2016! The conference will bring together doers, makers and innovators to address challenges facing 21st century downtowns and commercial districts, while building on collective insights into opportunities on the horizon. Together we will focus on creating places that are economically competitive and socially connected, as well as developing leaders that can direct these efforts and pave the way for communities of the future. Join us in May to learn about topics ranging from creating measurable economic impact, to placemaking, the arts, and everything in between. Registration opens December 1! Learn more here.

Main Street America Institute

We are pleased to announce that in January 2016 we will launch the Main Street America Institute (MSAI), our targeted professional development training program aimed to equip downtown and commercial district leaders with the tools they need to lead results-oriented and preservation-based community revitalization organizations. Building upon the framework of the original Main Street certification program that went on hiatus in 2008, the new and enhanced Institute will offer a comprehensive, intensive, and yet convenient curriculum structure that supports professional career development and growth through lifelong learning opportunities. Learn more.

Pilot Program to Launch in Colorado

We recently announced that three Colorado Main Street communities, Brush!, Lake City, and Steamboat Springs, were chosen as demonstration sites to implement our revamped approach to comprehensive community revitalization and preservation-based economic development.

“Colorado will serve as an ideal place to test out our enhanced strategy and outcome-focused revitalization approach. Each of these towns has so much to offer, and we look forward to partnering with the Colorado Main Street on this initiative,” said Patrice Frey, NMSC President and CEO.

Learn more about the refreshed Main Street Approach.