Lessons From Louisiana: Main Street's Role in New Orleans' Recovery

What do po-boys and preservation have in common? Come here about Louisiana's innovative approach to Main Street revitalization. Called "Main to Main," this annual November event coordinates fun-filled festivals in all of the state's 30 Main Street communities. In New Orleans, the "Po-Boy Preservation Festival" on Oak Street has become the city's marquee event in November, giving the sandwich and the street new-found fame. Witness how local creativity fostered through the Main Street program is contributing to New Orleans' steady recovery.

Learning Objectives:

  • The attendee will learn how to tap into an event with "legs' that can carry itself and sustain a program.
  • Explore the importance of local and independent businesses in revitalization and recovery efforts.
  • Learn how catastrophe was a catalyst for success in finally bringing Main Street to New Orleans

Presenters:

Marilyn Kearney, Main Street Oak Street, New Orleans, La.;

Michael Powers, Stay Local!, New Orleans, La.;

Leon Steele, Louisiana State University, Baton Rouge, La.

Track:

Promotion

Date/Time:

Tuesday, May 4, 10:15-11:30 a.m.