Building An Effective Online Community Strategy
| Hilton Baltimore, Holiday 1 | Posted: Tuesday, 10:30-11:45 a.m.
When it comes to using social media, do you have a successful online engagement strategy? You need to find out where your community congregates online, get them talking, and foster loyalty. Tricks of the trade start with emphasizing listening over talking at people and facilitating dialogs people actually want to have. Learn ways to leverage digital tools and tried-and-true methods to create a deeper, richer experience for businesses and the communities they serve.
- Know how to determine which social media tools are right for the organization
- Identify four tips for effective online community engagement
- Identify examples of sustainable online community engagement
- Have a better understanding of what tools are useful for accomplishing goals