Town and Gowns: How to Get Your Local University Tied into Your Downtown

Learning Approach: Best Practices

| Sheraton New Orleans, Nottoway | Posted: Tuesday, 3:30-4:15 p.m.

University students? “Bring 'em on,” is the attitude of Nacogdoches Main Street in Texas. Over the past few years, Nacogdoches Main Street has developed a comprehensive approach to make sure students at Stephen F. Austin State University (SFASU) know what’s happening downtown. From Parent's Day Bingo to Orientation Tours, from Freshman Send Off Parties to internships, and from Volunteer Fairs to the Community Living Guide, Nacogdoches Main Street has made working with SFASU one of its top priorities.

Learning Objectives:

  1. Discover the avenues to connecting with your local university.
  2. Learn how to partner with the various programs of your local university.


For more information contact:

Sarah O'Brien, Main Street Nacogdoches
Sarah O'Brien, a Dallas native, received her bachelor's degree in Hospitality Administration from Stephen F. Austin State University. She began working in the tourism/hospitality field in 2002, completing an event planning internship program in Pontlevoy, France. After stints as a tourism director for the Cleburne Chamber of Commerce, and media relations coordinator for the Nacogdoches CVB, Sarah began working in downtown revitalization as the City of Nacogdoches Main Street Manager in April of 2008. Sarah become the City's Communication Director in 2011. She is also a certified Texas Friendly Hospitality Instructor.