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Helping people protect, enhance
and enjoy the places that matter to them

This Place Matters 

This Place Matters. In just three small words, this simple phrase embodies the entire scope of our work at the National Trust for Historic Preservation. We're in the business of helping people protect, enhance, and enjoy the places that matter to them - in every state and every neighborhood. By letting people share what places matter (instead of telling them), our This Place Matters campaign has already galvanized thousands of individuals and organizations across the country to start conversations about preserving those places, and the stories they tell, for future generations.

Whether participating in one of our annual contests or uploading an individual photo – everyone’s involvement in This Place Matters has enabled us to move toward a future full of more meaningful, sustainable communities that have the power to inspire people to protect our history. We want to make sure that all of our communities are inspiring people all across the nation.

Check out the various things YOU can do on this page to become part of the campaign - and the movement - to promote awareness of our unique and irreplaceable historic sites and landmarks. Have questions? Email us!

Watch our Flickr Slideshow

Flickr Slideshow 

Our This Place Matters campaign started with just a few single photos of places that matter to a few individuals. Browse through the photos already uploaded and see the variety and passion of people all across the country, maybe even in your same hometown. Then share with us a photo of a place that matters to you. It’s simple; click here for instructions, or to download your own This Place Matters sign.

Is Your Place on our Map?

Google Map

Where is your place that matters? Add a flag to our Google map and show us where a place that matters to you is located. It’s up to all of us to make sure that our favorite landmarks get the spotlight they deserve. When you add your flag, include a personal story about why this place is special to you. We work to protect the places that matter because they tell the stories of our history.

Protecting the Places That Matter

For decades Fireman's Fund and National Trust Insurance Services, as part of the National Trust, have insured historic properties from the Newport Mansions to the restored Victorian in your town. Together we are sponsoring the This Place Matters campaign to highlight the important role that historic buildings and properties play in preserving our national heritage as well as in preserving our environment.

There is no better way to protect places that matter than with proper insurance coverage. Call today for a free assessment of your current insurance policies and make sure you have got the right protection for what matters most to you. Learn more about Fireman's Fund Insurance Company and National Trust Insurance Services, LCC today or contact Brian Pheobus.