National Main Street Center Applauds Collierville, Tenn.'s Selection as PARADE Magazine's 'Best Main Street'; McMinnville, Ore. Chosen as Runner-up

Half of the 16 Contestants Follow the National Main Street Center's Methodology for Revitalization

Today, Parade magazine announced that Collierville, Tennessee was selected by its readers as “America’s Best Main Street.” After Parade readers nominated more than 2,000 Main Streets, editors selected 16 based on the criteria for a successful downtown. Then in June, readers voted for their favorites in a bracket on The following is a statement from Patrice Frey, president and CEO of the National Main Street Center, a subsidiary of the National Trust for Historic Preservation.

“Congratulations to Collierville for its well-deserved recognition by Parade readers. Its unique retailers, vibrant town square, and well-preserved 19th century architecture are just some of the qualities that make it an outstanding place to live, work or visit. We are also pleased to see McMinnville recognized, another destination-worthy downtown that has distinguished itself as a meeting place for the arts, commerce and culture. As an organization that has worked to spur the revitalization of downtowns and neighborhoods nationwide for more than thirty years, it is extremely gratifying to see that the two finalists—and fully half of the 16 contestants—follow the Main Street Center’s methodology for downtown revitalization. It is no surprise that the combination of the Main Street Four-Point Approach®, plus the hard work and passion Main Street leaders are known for, would result in places that resonate with Americans.

“Our hats go off to Collierville, McMinnville and all the contestants for their success. We thank Parade for bringing the national recognition that these Main Streets deserve. Stories like these are an important testament to the enduring power of Main Street to entertain, inspire and compete with online retailers and big box stores, even in tough economic times. There’s just something magical about Main Street.”

The 16 contenders for the title of “America’s Best Main Street” were chosen by Parade editors in June, based on reader submissions. Then, the public voted to select the two finalists from that pool. Parade announced the winner online on Friday, August 15 and will run the story on Sunday, August 17 in its magazine, which reaches a circulation of 32 million. The eight contestants that are accredited Main Street communities are: Corinth, Miss., Deland, Fla., Rockland, Maine, Georgetown, Tex., Montpelier, Vt., Collierville, Tenn, McMinnville, Ore. and Siloam Springs, Ark.

Established in 1980 as a program of the National Trust for Historic Preservation, the National Main Street Center works with a nationwide network of communities to encourage preservation-based economic revitalization that utilizes the Main Street Four-Point Approach.® The Center participated in the renewal of more than 2,000 older commercial districts during its 30-year history. Now a subsidiary of the National Trust for Historic Preservation, the National Main Street Center provides information, offers technical assistance, holds conferences and workshops, and conducts research and advocacy on critical revitalization issues.



The National Trust for Historic Preservation, a privately funded nonprofit organization, works to save America’s historic places., @SavingPlaces